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How to Drive Low-Code Adoption Across an SMB

Table of Contents
  1. Understanding the Value of Low-Code Adoption
  2. Identify Clear Use Cases and Align with Business Goals
  3. Secure Executive Buy-In and Leadership Support
  4. Provide Comprehensive Training and Education
  5. Build a Community of Practice and Empower Champions
  6. Establish Governance, Security, and Best Practices
  7. Monitor Progress, Collect Feedback, and Iterate
  8. Scale Adoption Across the Business
  9. Conclusion: Low-Code as a Core Component of Enterprise IT
  10. What's Next?

How to Drive Low-Code Adoption Across Your Business

Businesses are under constant pressure to innovate faster while managing limited IT resources. Low-code development platforms have become a powerful solution to this challenge, enabling SMBs to build applications with minimal coding and accelerate their digital transformation journey.

But purchasing a low-code platform is just the first step. The real value comes from successful adoption across the business. At Applications Platform, we've guided countless businesses through this process, and we've learned that strategic implementation is key to maximising ROI and driving meaningful change.

This guide explores proven strategies for IT leaders looking to implement low-code solutions and foster adoption throughout their business.

Understanding the Value of Low-Code Adoption

Before diving into implementation strategies, it's important to understand why low-code adoption matters so much for businesses of all sizes.

Low-code platforms significantly accelerate digital transformation. It does this by addressing talent shortages and enabling a wider range of employees to contribute to development efforts. With intuitive visual interfaces and pre-built components, these platforms empower both your IT teams and business users (often called citizen developers) to create applications that solve real business problems.

The benefits include:

  • Increased business agility: Respond faster to market changes and opportunities
  • Reduced development costs: Build applications with fewer resources
  • Faster time-to-market: Deploy solutions in days or weeks instead of months
  • Enhanced collaboration: Bridge the gap between business needs and IT capabilities
  • Reduced technical debt: Standardise development on a maintained platform

To truly realise these benefits, you need a thoughtful approach to adoption that addresses both technical and operational considerations.

Identify Clear Use Cases and Align with Business Goals

Successful low-code adoption begins with identifying the right opportunities. Rather than implementing low-code technology for its own sake, focus on specific business challenges that low-code can help solve.

Start by asking:

  • Which processes are causing bottlenecks in your operations?
  • Where are manual workflows creating inefficiencies?
  • Which departments have the longest backlog of application requests?
  • What simple applications could deliver immediate value?

The best starting points are typically high-impact, low-complexity projects that can showcase value quickly. These "quick wins" build confidence in the platform and generate momentum for broader adoption.

For example, consider automating approval processes, digitising paper forms, creating department-specific dashboards, or building simple customer portals. These projects tend to deliver visible benefits without requiring extensive development time.

Always ensure your low-code initiatives align with your broader operational strategy. When presenting potential projects to stakeholders, connect them directly to business objectives like improved customer experience, operational efficiency, or revenue growth.

Secure Executive Buy-In and Leadership Support

Even the most promising technology will struggle without visible executive sponsorship. Leadership support signals commitment and helps overcome resistance to change.

To secure executive buy-in:

  • Speak the language of business outcomes Focus on ROI, competitive advantage, and strategic objectives rather than technical features.
  • Present clear metrics Outline expected improvements in development time, cost savings, and business impact.
  • Share success stories Highlight case studies from similar businesses that have successfully implemented Low-code solutions.
  • Address concerns proactively Be prepared to discuss governance, security, and integration with existing systems.

Once you have initial buy-in, ensure continuous executive engagement throughout the adoption journey. Regular updates on progress, challenges, and wins help maintain momentum and secure ongoing support for your initiatives.

Remember that executive champions can help remove internal blocking and secure necessary resources for your low-code programmes.

Provide Comprehensive Training and Education

Training is not just a box to check - it's the foundation of successful adoption. Without proper education, even the most intuitive low-code platform will face adoption challenges.

Effective training strategies include:

  • Role-based learning paths Develop different training tracks for professional developers, IT staff, and business users based on their needs and technical backgrounds.
  • Hands-on workshops: Practical experience builds confidence and competence. Create opportunities for users to build simple applications with guidance.
  • Self-service resources: Provide access to documentation, video tutorials, and knowledge bases for continuous learning.
  • Sandbox environments: Give users safe spaces to experiment and practice without affecting systems.

Remember that training isn't a one-time event. As your low-code platform evolves and users advance in their capabilities, ongoing education becomes essential for continued success.

Consider creating certification programs to recognise achievements and motivate continuous learning. These programs can help formalise career paths for both IT professionals and citizen developers interested in application development.

Build a Community of Practice and Empower Champions

Communities drive adoption from the ground up. Identifying and empowering champions across departments creates a network of advocates who can promote the platform, share knowledge, and support other users.

To build an effective community:

  • Identify potential champions: Look for enthusiastic early adopters with good communication skills and respect among peers.
  • Invest in their development: Provide advanced training and opportunities to work on showcase projects.
  • Create forums for knowledge sharing: Set up regular community meetings, discussion boards, or Slack channels where users can ask questions and share tips.
  • Recognise contributions Celebrate successes and acknowledge community members who help others or develop innovative solutions.
  • Facilitate cross-departmental collaboration: Encourage teams from different departments to share use cases and learnings.

These communities foster organic growth in low-code usage as members inspire colleagues and demonstrate what's possible with the platform.

Establish Governance, Security, and Best Practices

As low-code adoption grows, governance becomes increasingly important. Without appropriate guardrails, you risk creating a new form of shadow IT with inconsistent quality, security vulnerabilities, and maintenance challenges.

A robust governance framework should include:

  • Development standards: Guidelines for naming conventions, documentation, and reusable components
  • Security protocols: Policies for data handling, authentication, and authorisation
  • Review processes: Appropriate levels of oversight based on application criticality
  • Role-based access controls: Clear definitions of who can build, deploy, and modify applications
  • Application lifecycle management Processes for testing, deployment, maintenance, and retirement

Your governance structure should strike the right balance, if it’s too restrictive it may stifle innovation; if it’s too loose, and it may create risks or quality issues.

Consider implementing a tiered approach where simpler, departmental applications have streamlined governance, while mission-critical or customer-facing applications undergo more rigorous reviews.

Monitor Progress, Collect Feedback, and Iterate

Continuous improvement should be at the heart of your low-code adoption strategy. Regularly tracking metrics and collecting feedback helps you identify what's working and where adjustments are needed.

Key metrics to monitor include:

  • Number of active users
  • Applications developed and deployed
  • Development time and cost savings
  • User satisfaction scores
  • Business outcomes from low-code applications

Beyond quantitative measures, gather qualitative feedback through surveys, interviews, and community discussions. This feedback often reveals adoption barriers and improvement opportunities that aren't visible in the numbers alone.

Use these insights to refine your approach - perhaps certain departments need additional training, or your governance process is creating bottlenecks that need addressing.

By demonstrating responsiveness to feedback, you build trust in both the platform and your implementation strategy.

Scale Adoption Across the Business

Once you've established a solid foundation with initial successes, it's time to scale your low-code initiatives across the business.

Effective scaling strategies include:

  • Showcase success stories: Document and share early wins to build enthusiasm and demonstrate possibilities.
  • Expand use cases gradually: Move from simpler applications to more complex solutions as capabilities mature.
  • Create reusable assets: Develop templates, components, and connectors that can be shared across teams to accelerate development.
  • Integrate with your technology ecosystem: Connect your low-code platform with other systems and tools to extend its value.
  • Evolve governance as you grow: Refine policies and processes based on lessons learned and changing needs.

Remember that scaling isn't just about more applications - it's about deeper integration of low-code development development into your business DNA. The ultimate goal is for low-code to become a standard approach to problem-solving rather than a special initiative.

Conclusion: Low-Code as a Core Component of Enterprise IT

Successful low-code adoption is a journey, not a destination. It requires strategic planning, operational alignment, and continuous adaptation. By focusing on clear use cases, securing leadership support, investing in training, building communities, establishing governance, collecting feedback, and scaling thoughtfully, you can maximise the value of your low-code investment.

As you progress in your low-code journey, think beyond individual applications to how this approach can transform your entire application delivery model. Businesses that fully embrace low-code development often find it becomes a core component of their enterprise IT strategy to enabling faster innovation, better business-IT collaboration, and greater responsiveness to changing needs.

What's next?

At Applications Platform, we're committed to supporting your low-code adoption journey every step of the way. Beyond providing the technology, we offer the expertise, resources, and community to help you drive meaningful change across your business.

Are you ready to transform how your business builds applications? Start by identifying one high-impact use case and taking the first step toward your low-code future.

For more information on Applications Platform and how it can help to transform your business, download the brochure below or call us on +44 (0)330 99 800 50 to get your project started.